The PHOENIX group intends to acquire the Hungarian company Novodata. The acquisition is subject to approval by the relevant competition authorities. Since its founding in 1988, Novodata has been successfully operating in the Hungarian healthcare market with its pharmacy software and is now the market leader in this sector.
Novodata’s services will strengthen PHOENIX in its goal to be the best integrated healthcare provider – wherever it is active.
The planned acquisition of this healthcare provider is conducive to the PHOENIX group, providing each customer group with the best possible services and products along the entire pharmaceutical supply chain. Pharmaceutical manufacturers, pharmacies, doctors, hospitals, health insurance funds, and patients alike can benefit from its comprehensive service offering. PHOENIX achieves this by focusing on integrated structures between our Wholesale, Retail, and Pharma Services segments and is therefore the optimal link between pharmaceutical manufacturer and patient.
